Joaquin loved celebrating his birthday and would be turning 21 on August 4, 2021. We are planning our second annual virtual event, Guacathon 2021. With your help, this year will be legendary, with 21 continuous hours of performances, statements, activism, stories, live music, awards, and surprises from influencers, public figures, and friends. Last year we had messages from President Biden, Dwyane Wade, Pearl Jam, Susan Sarandon, Foreigner, and many others, with over 26,000 viewers from across the globe.
Join Change The Ref in Guac’s Remarkable Race as we run, bike, dance, CrossFit, shoot hoops, Zumba and collectively move a distance of 21,000 kilometers as we bring awareness to the gun violence epidemic in the US and raise funds to give victims of gun violence a voice. Become an activist and help save lives through exercise!
This virtual event connects people from every corner of the world- our goal is to have as many participants from across the globe. Registration begins June 5, 2021 and the event runs until Joaquin’s 21st birthday, August 4, 2021.
Register as an individual, create your own team or join a team from anywhere in the world. It’s your choice to exercise; see the conversion chart below to easily track your steps for the activity you choose. You can participate virtually anywhere, anytime, rain or shine, at your gym, indoors, outdoors to meet the 21 km goal.
STEP 1. REGISTER and set up your account anytime starting June 5, 2021. Once registered, you will have your own web page that tracks your/your teams combined distance and funds you raise together.
Registration: $21 per participant (all proceeds go to Change The Ref, a 501(c)(3) non-profit and will give a voice to victims of gun violence and turn them into activists.)
STEP 2. RECRUIT team members from anywhere in the world to join you. Decide together on your goals for distance and fundraising.
STEP 3. TRACK the steps/miles you complete between June 5 - August 4, 2021. There are three ways to track your progress:
  • Download the free Charity Footprints App to link with Apple Watch/Healthkit and Google Fit/Android.
  • Integrate your Fitbit, Garmin/Strava, or Misfit device.
  • Manually enter your miles on your event page.
STEP 4. SHARE Spread the word and help raise awareness. We want to see you in action - post your photos and tag @changetheref on social media and use the hashtags #guacsremarkablerace #guacathon21
STEP 5. GUAC 'N' ROLL Join us virtually on August 4, 2021 for Joaquin’s epic 21st birthday; 21 continuous hours of performances, statements, activism, stories, live music, awards and surprises from celebrities, influencers, public figures, and friends. Join at https://www.facebook.com/ChangeTheRef
TARGET: 33,810 KM
RAISED: $ 1,115
TARGET: $ 210,000
You must go on adventures to find out where you truly belong. ~ Sue Fitzmaurice
Come join us and leave your footprints around the U.S.A.!
Register for the campaign and set your fitness & fundraising targets.
Share your story and raise funds & awareness.
Track workouts anywhere & anytime and complete goal.
Via messages, advertising and disruptive communication campaigns never seen before, some of which have received international awards, Change the Ref has exerted constant pressure towards the country’s decision-makers. Thanks to the summoning ability of its message, Change the Ref has been able to add many of the world’s top advertising agencies to its crusade. Creative personnel, writers, directors, and photographers
are working to create original messages that are efficient, memorable and well-produced in order to communicate solid arguments and reach future voters, who at the end of the day are the ones with the power to change the Referee and transform reality.

With an organic and honest strategy, without political commitments or hidden agendas and with one clear objective – avoiding further loss of valuable lives – Change the Ref will continue its daily pressure such that
legislative steps are taken to free us once and for all from that new, contemporary, social scourge: the mass shooting.

Read more about the organization >>

How Your Participation Helps
Donations to CTR will give a voice to victims of gun violence and turn them into activists.
What is Charity Footprints?

Charity Footprints is a social enterprise that connects fitness and charitable giving. We empower people just like you, to get fit & give back.

Our Virtual Races allow non-profits to challenge their patrons to run, walk or ride and raise funds just as they would in a fundraising walkathon. The best part - charities save over 45% in event and logistical costs. So, the dollars that you pay to register or fundraise, go farther.

What is the campaign registration fee?

Campaign registration fee is the amount that you'll need to pay to enroll in this virtual race. This fee (less transaction charges) will go to the non-profit running this campaign as a donation.

The registration fee along with the funds raised through your individual fundraising page will enable the non-profit to fund various programs and pursue their organization's mission.

How can I create my fundraising page?

Well, you wouldn't have to create a separate fundraising page. Once you register for this campaign, we'll give you the link to your fundraising page.

How will I track my distance?

You can track your workouts by setting up your devices (Fitbit, Garmin, Apple Watch, Google Fit, Misfit, Strava), or download the Charity Footprints' iOS or Android app and track your workouts toward this campaign.

If you workout indoors (treadmill, elliptical, stationary bike etc.), you can upload your workouts here.

How do I join a team on this campaign?

While registering for the campaign, select the team you'd like to join or create a new team and invite others to #GetFitGiveBack with you. If you want to join a team (or create your team) after registration, login to the campaign site and you would find a link to edit "My Team" in the menu under your profile in the header.

I am an international donor (non-US), what are my donation charges and tax-deductibility?

All donations are made in US dollars, so the donations may be levied an exchange rate fee via your bank. Donors will want to connect with their bank to determine exactly what that fee may be. Additionally, international donors will need to reach out to a tax professional to discuss if and how tax deductibility will apply to their donation.

Who can sponsor my fundraising efforts?

The short answer is - everyone. The fundraising research shows that the number one reason for people not donating is that they weren't asked to.

That said, there are things you can do to attract people to sponsor you. Adding a picture to your fundraising page, telling potential donors why this cause is so personal to you, sharing your fundraising page on social media, email, and chat groups.

Last, if your employer has a gift matching program, check with the human resources department to support your favorite cause as well.

Who can I contact if I need help?

You can contact us any time if you need help. We love hearing from our users so please don't hesitate to write to us about issues, suggestions, or to just say hi. You can also contact the non-profit administrator directly if you would like.

How do I change or switch my team?

If you want to join a team (or create your team) after registration, login to the campaign site and you would find a link to edit "My Team" in the menu under your profile in the header.