ABOUT KNUCKLE DOWN CHALLENGE! CAMPAIGN
Join the Project Chimps’ team for the Knuckle Down Challenge and take your fitness to the next level! This challenge will take place over 30 days, starting on January 1st – just in time for your 2021 New Year’s Resolutions! There will be individual and team challenges and we will work together towards the same goal of raising support for the chimps! There are still over 100 chimps at the research center in Louisiana, awaiting their turn to come home. By participating in this challenge, you will be helping us get the chimps still in the lab to sanctuary as quickly as possible. We now have 78 chimps in residence at Project Chimps and for this challenge we will be walking 1 mile for each chimp! This sets your individual goal to 78 miles over the 30-day challenge, which works out to be 2.6 miles or about 5,000 steps per day. If 100 participants join us, this sets our overall team goal to 7,800 miles. Sound like too much?!? It’s ok! Together we can do it!! Join us and help us support the chimps! Your fundraising goal will be $250 - or $3.21 raised for every mile. Together, we can raise $25,000 for the chimps! Tell your friends and family about Project Chimps and encourage them to participate and contribute to the fun! • The 1st 100 registrants will receive a special Project Chimps keychain that doubles as a flashlight
• Raise $250 or more and receive a Knuckle Down mug
• Raise $500 or more and receive an awesome backpack that doubles as a fanny pack!
• Raise $1,000 or more and receive a Project Chimps cooler!
Throughout this challenge, we will share words of motivation as we all work towards our fitness goals. We will share stories of success showing chimps that came to sanctuary overweight and out of shape and over time were able to bring balance back to their lives. We know fitness can be a struggle. Together we can help motivate each other to reach our own fitness goals while helping the sanctuary advance our strategic plan and bring all the chimpanzees to their forever home at Project Chimps! It's time to Knuckle Down and get it done!!



